Balancing Trade and Sustainability: A Simulation on the Malaysia-EU Palm Oil Dispute
Malaysian palm oil has long been a key pillar of the country’s economy, contributing to GDP and employment. However, its production has been associated with deforestation, biodiversity loss, and environmental concerns, leading to increased scrutiny from global regulators.
Unlocking the Secrets Behind Impulse Buying in Live-Streaming
Live-streaming commerce (LSC) is revolutionising e-commerce by fostering real-time interaction between streamers and customers.
Will Direct-to-Consumer (DTC) Kill Traditional Retail? The Future of Shopping Unveiled
For decades, traditional retail has dominated the shopping landscape. Brands relied on department stores, supermarkets, and third-party retailers to reach consumers. But today, a major shift is occurring.
Jeremy Tey: My Journey from Communications to Marketing Strategy
From the moment I graduated with a BA (Hons) in Communications, I knew I had chosen the right field. However, I quickly realised that while I enjoyed my work, I wanted to expand my expertise beyond design and execution into a more strategic role, particularly in marketing.
Pitch Perfect: Authentic Learning with Dutch Lady & PHD Media
Authentic learning is a cornerstone of contemporary education, emphasising the integration of theoretical knowledge with practical application.
Risky Driving Behaviour and Road Accidents: A Study
Road traffic accidents have long been a major issue in Malaysia, causing many deaths and financial losses. As per the Malaysian Institute of Road Safety Research (MIROS), more than 5000 fatalities were recorded annually for the last 10 years, as of 2022.