This programme caters to those who wish to join the business profession with a particular emphasis on understanding customers and their preferences. You will develop a broad understanding of business organisations and learn how businesses develop strategies, make decisions, allocate resources, and manage risks and uncertainties in this globally competitive business environment. Using real and simulated business scenarios, you will be exposed to the challenges of decision-making faced by businesses.
Intakes: February, April, September
Full-time: 3 Years
The Doctor of Philosophy (PhD) in Hospitality and Tourism at ºìÐÓÊÓƵ University is a PhD by research programme. PhD students at the School of Hospitality and Tourism Management can delve into a research topic that they are passionate about and is relevant to the field. For those pursuing a career in the hospitality field, PhD research can be of significance to the student's current or future employment. It can also contribute to new knowledge in specialised fields related to hospitality, tourism, and the service sector industries.
Intakes: Rolling Intake
Full-time: 3 Years
Part-time: 4 Years
This specialised degree is a dynamic programme encompassing the multifaceted components of marketing. Central to the programme design is a focus on understanding consumer behaviour as a driver of product design, distribution, communication, and pricing strategy. Through the study of specialised marketing fields such as branding, services, relationship and digital marketing, you will learn how to create value for both a firm and its customers.
Intakes: February, April, September
Full-time: 3 Years
Our Diploma in Performing Arts interdisciplinary curriculum covers two major disciplines: theatre and film. Over two years, students rigorously develop their knowledge and hone their fundamental skills in relation to both disciplines: onstage, backstage, in front of the camera, and behind the scenes. Students are supported by a diverse, experienced and dynamic faculty who reflect today's industry practices. Apart from lectures, students also learn through demonstrations, practical sessions, tutorials, viewings, discussions, performances and field trips. Students are encouraged to find a voice and be critical of their work. They also have ample opportunities to create for the here and now.
Intakes: April, September
Full-time: 2 Years