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The Bachelor of Arts (Honours) in Advertising and Branding degree programme aims to nurture creative thinkers with the skills and knowledge to investigate, analyse, conceptualise and present visual information and creative ideas. Students will acquire the necessary depth and breadth of specialised and contextual knowledge to address a range of appropriate advertising problems in industry.
Intakes: February, April, September
Full-time: 3 Years
This programme caters to those who wish to join the business profession with a particular emphasis on understanding customers and their preferences. You will develop a broad understanding of business organisations and learn how businesses develop strategies, make decisions, allocate resources, and manage risks and uncertainties in this globally competitive business environment. Using real and simulated business scenarios, you will be exposed to the challenges of decision-making faced by businesses.
Intakes: February, April, September
Full-time: 3 Years
Headed by an award-winning team of culinary experts, our aim is to produce quality graduates who are not only confident with their culinary skills but also able to communicate fluently, work independently and display leadership qualities that will enhance their credentials in the hospitality and foodservice industries here in Malaysia and globally.
Intakes: February, April, September
Full-time: 2 Years