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The Bachelor of Arts (Honours) in Advertising and Branding degree programme aims to nurture creative thinkers with the skills and knowledge to investigate, analyse, conceptualise and present visual information and creative ideas. Students will acquire the necessary depth and breadth of specialised and contextual knowledge to address a range of appropriate advertising problems in industry.
Intakes: February, April, September
Full-time: 3 Years
A Doctor of Philosophy (PhD) is the highest level of academic qualification one can achieve. This qualification sets graduates apart as having developed an exhaustive understanding of a selected focus area in the discipline of business studies, placing graduates at the forefront of their chosen field of research.
Intakes: January, July
Full-time: 3 Years
Part-time: 4 Years
The Bachelor of Business Analytics (Honours) provides students with the knowledge and applied skills in Big Data processing to effectively deal with the rapidly emerging field of Business Analytics.
Intakes: February, April, September
Full-time: 3 Years
Postgraduate
Master of Business Analytics is a comprehensive, industry-relevant programme designed to incorporate three essential domains; business analytics, information technology and business innovation. This programme provides the necessary intellectual underpinning theories and practice in business analytics and business-related areas to enable holistic learning.
Intakes: January, March, May, July, September
Full-time: 1 Year
Part-time: 2 Years